Business & Entrepreneurship

The Strategic BCG Matrix: Find YOUR MOST PROFITABLE Products and Services

As your business is growing, you might add new products or services to your business portfolio. A business portfolio refers to a company’s overall set of products and services that the business offers. But as your company grows, it might be challenging for you to decide “where to invest more money”, especially if your financial …

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How to Determine Key Success Factors to Help You Run a SUCCESSFUL Business

Key Success Factors (KSF) play an important role in strategic planning and management. The key success factors, also known as critical success factors, are an integral part of building a successful relationship between your business offering and your customers. Setting KSFs should be a natural progression after you have established your company’s mission and goals. …

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Want to scale and grow your business, but have limited resources? READ THIS!

Growing and scaling are crucial to the long-term survival of your business because they will drive business performance and profit. But many businesses find themselves in a paradox where the business needs more money (for investments) in order to make more money. This becomes even harder when you have limited profits coming into the company …

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How to Use Discount Strategies Without Hurting the Bottom Line

Let’s be honest, discounts are great! Discount strategies are helpful in increasing sales, but only if they are done right. For instance, if you do not consider the buyer’s journey, you might hurt your business bottom line in the long run. You must take into consideration the customers’ feelings. You need to ensure that the …

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The Six Leadership Styles in Practice – How and When to Use Them

Leaders are the people that have the central role and responsibility to lead a group of people or an organization. Everyone possesses certain leadership skills within. However, for some people, those leadership skills are more obvious. Although, people argue that leaders are born and not made, this is only true to a certain extent. Leadership …

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The Last Sprint: Staying Motivated When You Are Close to the End Goal

As a business owner there are many ups and downs, exhausting and rewarding moments at the same time. Then there is that feeling of the “last sprint”. That feeling of tiredness when you have been doing a project for a long time, whether that is the launch of your business, launching a new product or …

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